Build something real. For someone who'll actually use it.
Business owners who live the problem, in the room with you all day, answering the questions you'd otherwise have to guess at. Build a solution worth using, and walk away with a product direction you could grow into a SaaS.
What you get
What you walk away with.
Free to attend, sponsor-funded. You bring the skills; everything else is covered.
A real business in the room
A real owner with a real problem, not a hypothetical brief for a panel who'll never use it. You build for the person who feels the pain, and they'll tell you when you've got it wrong.
A solution worth growing
Build a focused solution side by side with the owner, who shapes it as it takes form. Not a throwaway demo, but a product direction you could grow well beyond the day.
A live demo, and real feedback
Pitch your build to the whole room and get instant feedback from fellow builders and the business owner, not a panel skimming slides. The strongest ideas stand out, and either way it's the start of building for this space, not the finish.
A direct introduction
If both sides want to keep going, we make the introduction: design partner, first customer, or more. No obligation, no lock-in.
A crew to learn from
You'll build next to people more fluent with the tools than you are, and watching how they work is the fastest way to level up. The builders worth knowing are the ones you've shipped with.
It's free
Sponsor-funded. You pay nothing to attend.
What's expected
What the day asks of you.
You don't need to be a developer. If you've built something with AI tools, you're who we're looking for.
You've built something with AI tools
Designer, marketer, operator, founder, student: what you trained as doesn't matter. A side project counts, a weekend build counts. Show us a link to something that runs.
You can be there start to finish
The sprint runs as one focused block on the day. Teams are small, so an empty chair is felt.
You build for the person in the room
The owner is right there, and what they actually need wins arguments. You build for a real person, not a hypothetical user.
You're easy to build with
Most join a small team of three or four; go solo if you'd rather. Either way, ask for help, offer it, and don't go dark.
You build for a real problem
Production-ready software is the goal, not a guarantee. Build seriously, demo what you've got, and learn whether the best next step is a useful fix, a first build, or something worth growing.
New here, or not a developer?
Good. That's who these days are for. There's no bar to clear and nothing to prove, so just register your interest and tell us a bit about yourself. If a sprint is ever overbooked, we balance for a mix of skill sets rather than turn people away.
After the day
The sprint ends. Your distribution starts.
Most build events end with a demo and a handshake. We plug what you built into the industry it was built for, the part that's genuinely hard to do alone.
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We warm up the room first
Before each sprint we work with a real industry community to surface the problems and bring owners in. You build for people already paying attention, not a cold market.
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You demo to the people with the problem
The room that lives the problem judges your build, not a panel skimming slides. The feedback comes from prospective users.
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Your work has somewhere to go next
When a build shows promise, we help get it back in front of the industry it was built for.
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We make the introductions
We take the strongest products back to the industry. That is your opening for first customers, design partners, and early traction.
Questions
Before you register.
Is this a hackathon?
Not in the usual sense. You are not building against a made-up brief for judges who will never use it. You work from a real business challenge, with the person who understands it in the room and a genuine reason for both sides to keep going afterwards.
Do I need to be trying to start a SaaS company?
No. Some sprint outcomes may become SaaS opportunities, but others may be prompts, AI workflows, automations, or useful first solutions for a real business. You still get the core value: problem exposure, product judgement, user context, and a sharper sense of what is worth building.
Who owns what I build?
You do. You keep the code, the accounts, and the product. We take no equity and no IP. Where it goes with the business afterwards is yours to decide together.
Do I work solo or in a team?
It depends on the sprint and the opportunity. You might work solo, pair up, join a small team, or explore a different version of the same solution alongside others. We keep the format flexible so the work can move quickly and any next steps stay practical.
What if my team doesn't win?
You still leave with the build and the same chance at introductions if both sides want to keep going. The strongest demo gets the spotlight; everyone leaves with the upside.
Is it really free? What's the catch?
It is free. Sponsors cover the venue, food, and tooling because they want to be in the room with builders doing real work. No fee, no equity, no bait.
Do I need to prepare anything?
No. Bring your stack and your judgment, and the format does the rest. Production-ready software is the goal rather than a guarantee, so build seriously and demo what you've got.
Got another question? Contact us at team@productmarketsprint.ai.
Register
Put your name down.
You've already got the skills. This is where you point them at a real problem, building for someone who'll actually use what you make. If that's your kind of day, we'd love to have you.
You're on the list.
Thanks for registering. We'll be in touch with the details. Talk soon.